Microsoft FY23 Q2 earnings look promising, despite mass layoffs
Microsoft Corp. announced its financial results for the quarter ended December 31, 2022, which showed an increase in revenue of...
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In-game ads: why brands should be excited
In 2022, it was estimated that 227 million people in the US played video games and 46% of those were...
Resolve to get SEO done in 2023 – Here’s how
Millions of people make new year’s resolutions every year, and most fail within the first month. This is not unlike...
Apple Business Connect: Your guide to getting started
Apple recently launched Business Connect to enable businesses to easily claim and optimize their Apple Maps locations. Getting started as...
This day in search marketing history: January 25
Google defuses ‘miserable failure’ Google bomb In 2007, Google finally defused a “Google Bomb” that had returned U.S. President George...
US Justice Department sues Google again, aims to dismantle its ad division
The U.S. Justice Department has just filed its second antitrust lawsuit against Google, signaling that the government is continuing to...
Microsoft is improving its ad platform. Here’s why brands should give it a shot in 2023
ICYMI, Microsoft has ambitious plans: to double the size of its ad business to $20 billion. So why is this...
Top video marketing trends for 2023 and beyond
In today’s world, video ads are the most effective way for businesses to reach their target audience and promote their...
Google updates image SEO best practices and Google Discover docs
Google has made a couple of tweaks to two of its SEO-related help documentation. The changes include specifying that the...
Understanding quiet quitting in SEO – the silent exodus
“I’m just gonna come in and do my job. Still doing all my deliverables, but not a day early, not...