Marketing
How to create brand style guidelines and why you need them
If your brand is like most, you create various types of content across multiple channels. You might even have more...
Read moreHow Do You Clean Up Content Without Affecting Rankings? via @sejournal, @tonynwright
Today’s Ask An SEO question comes from Neethu, who asks:My website is almost 20 years old. There are lots of...
Read moreThis day in search marketing history: March 24
Google’s top 3 search ranking factors In 2016, Google’s Andrey Lipattsev revealed that links, content and RankBrain were the top...
Read moreOptimize Your SEO Strategy For Maximum ROI With These 5 Tips [Webinar] via @sejournal, @lorenbaker
Wondering what improvements can you make to boost organic search results and increase ROI?If you want to be successful in...
Read moreMake sense of your marketing with the 101 Guide to Marketing Attribution by Digital Marketing Depot
Every marketer measures the impact of their activity but do they truly know the effectiveness of their activity and advertising...
Read moreIs ChatGPT your secret weapon for SEO content editing?
Most of the talk surrounding generative AI and SEO centers on content creation. But tools like ChatGPT can help with...
Read moreOptimizing for Bing Places: Is it worth it?
While Microsoft Bing sees nice market share gains after releasing their new Bing Chatbot feature, it still has a long...
Read more10 Strategic SEO Insights & Tactical Advice For 2023 And Beyond via @sejournal, @gregjarboe
I’ve written about search engine optimization (SEO) for over 20 years.So, I wasn’t shocked when the editors asked me to...
Read moreHow The Verge gamed Google with its ‘best printer 2023’ article
Technology news publisher The Verge has published a 600-word article half-filled with ChatGPT content and a heavy dose of sarcasm...
Read moreGoogle Bard is here and disappointing vs. Bing Chat and ChatGPT
As of writing, Bard has been open to a small portion of the public for a full day. I’ve had...
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