Marketing
Customer segmentation models to improve the performance of loyalty marketing campaigns by Comarch
Creating a loyalty marketing strategy is critical to understanding that every customer is unique. Every member has different needs, preferences,...
Read moreHow to set up a Google Ads account
Advertising on Google Ads is a no-brainer for many brands. Between the mammoth market share, the proven ROI on time...
Read moreMarketplace SEO: A Guide To Optimize Listings via @sejournal, @macuraa
Marketplace SEO is the same as trying to get visibility on search engines, there is no silver bullet that gets...
Read moreDigital Marketing In 2023: 600 Marketing Agencies Share Expert Insights via @sejournal, @CallRail
With so many new changes in the digital landscape, it’s essential to keep up with the latest trends and stay...
Read moreGoogle’s John Mueller: WordPress Not Inherently Better For SEO via @sejournal, @MattGSouthern
In response to a thread on Reddit, Google Search Advocate John Mueller says there’s no inherent SEO advantage to using...
Read more7 Best Programming Languages To Learn (For SEO) via @sejournal, @BrianHarnish
There are many programming languages to learn.For SEO, the programming language you choose depends on what you plan to do...
Read moreGoogle says don’t expect a new core update by year-end
With the Google December 2022 link spam update and helpful content update both still rolling out, SEOs are worried that...
Read moreRank Tracking: How To Do It The Right Way via @sejournal, @wburton27
It’s still important to track keyword rankings if you want to maximize your SEO efforts.Tracking keyword rankings can help you...
Read moreE-E-A-T and major updates to Google’s quality rater guidelines
Google has made significant changes to its Quality Rater Guidelines (QRG) for search. While Google updates this document several times...
Read moreGoogle Question Hub to close down
Google will be shutting down the Google Question Hub on January 15, 2023, about two years after the service launched...
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