This day in search marketing history: February 1
Google accuses Bing of copying its search results In 2011, the headline Google: Bing Is Cheating, Copying Our Search Results...
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Google SEO Tips For News Articles: Lastmod Tag, Separate Sitemaps via @sejournal, @MattGSouthern
Google Search Advocate John Mueller and Analyst Gary Illyes share SEO tips for news publishers during a recent office-hours Q&A...
Webinar: Kickstart your first-party data strategy by Cynthia Ramsaran
With the inevitable demise of cookies, marketers are scrambling for ways to deliver personalized experiences with user consent, all without...
LinkedIn now lets you add an SEO title and description
You can now customize SEO titles and descriptions for any LinkedIn articles you will publish or have already published. Why...
Internal linking for ecommerce: The ultimate guide
Internal linking is a crucial aspect of any website, but it is especially important for ecommerce websites. Internal linking helps...
Meta advertising: 5 best practices for 2023
As Instagram and Facebook continue to lead the social platform arena, Meta remains a media channel where advertisers must stay...
This day in search marketing history: January 31
Google releases URL Inspection Tool API In 2022, Google released a new API under the Search Console APIs for the...
Yandex scrapes Google and other SEO learnings from the source code leak
“Fragments” of Yandex’s codebase leaked online last week. Much like Google, Yandex is a platform with many aspects such as...
Google’s Gary Illyes Answers Your SEO Questions On LinkedIn via @sejournal, @MattGSouthern
Google Analyst Gary Illyes offers guidance on large robots.txt files, the SEO impact of website redesigns, and the correct use...
9 tips to get the full SEO benefits of long-tail keywords
Creating content to satisfy long-tail search queries is an often-overlooked strategy. It’s easy to go after bigger wins, but focusing...