Marketing
Over one million people signed up to try the new AI-powered Bing
Yusuf Mehdi, Corporate Vice President & Consumer Marketing Office at Microsoft, announced last night that in 48 hours, over one...
Read moreWant to speak at SMX Advanced? Now’s the time to submit your session ideas
SMX Advanced, the premier conference for experienced senior-level search marketers, returns online June 13-14. It’s certainly an exciting time for...
Read more3 search misconceptions about affiliate marketing debunked
A big part of my job is educating search marketers on the potential to drive growth with affiliate marketing. I...
Read moreLeveraging ChatGPT to save advertising professionals’ time by Fluency
The news is awash with articles about how ChatGPT might disrupt countless industries—including advertising and marketing. Yet despite all the...
Read moreGoogle’s Expert Advice On SEO Troubleshooting With DevTools via @sejournal, @MattGSouthern
Google has once again shared its expertise with the SEO and digital marketing communities by publishing a new installment of...
Read moreMicrosoft: Bing saw the largest relevancy jump in search in two decades
Yusuf Mehdi, Corporate Vice President & Consumer Marketing Office at Microsoft, announced on Tuesday that Bing Search saw “the largest...
Read more6 new Microsoft Ads updates, including data exclusions and in-market audience segments
Microsoft has just announced six new products and features for this month. Let’s dive in. Expansion into 34 additional markets...
Read moreGoogle reiterates guidance on AI-generated content – write content for people
With all the buzz around AI-generated content, Google decided to reiterate and clarify some of its advice around AI-generated content....
Read moreSearch Engine Land’s updated What is SEO guide is now available
Looking for an accurate, up-to-date and helpful guide to the “big picture” elements of search engine optimization? Good news: We’ve...
Read moreMaximizing reach and engagement: A guide to the top video game ad platforms for brands
Video game platforms have come a long way since the days of Atari. Nowadays, platforms have become more versatile, accessible,...
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