Finance
This day in search marketing history: March 12
Google publishes video of search quality meeting In 2012, Google shared a video from one of its search quality meetings...
Read moreThis day in search marketing history: March 11
Google officially acquires DoubleClick In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 billion. The commission found that...
Read moreMeta pauses bonus payouts to Reels creators
Meta has announced that it will temporarily halt bonus payouts for creators on its video-sharing platform, Reels. The decision is...
Read moreSEO is alive and kicking in 2023 – and beyond
Demand for SEO has been growing yearly based on Google Trends and Exploding Topics data. For many businesses, organic search...
Read moreTikTok introduces a “Series” feature enabling creators to sell premium episodes
TikTok is now looking to expand its content offerings by allowing creators to sell premium episodes of their shows directly...
Read moreWhat is SEM – Search Engine Marketing?
SEM stands for “search engine marketing.” It is the process of combining SEO and PPC strategies to create a holistic...
Read moreThis day in search marketing history: March 5
Matt Cutts confirms Vince, calls it a ‘minor change’ In 2009, Google’s Matt Cutts created a video to answer many questions about...
Read moreHow to create a winning content strategy framework
How’s your content strategy coming along? Are you working on one? Or is it still just a distant task on...
Read moreKeyword research for SEO: 6 questions you must ask yourself
Creating content is a demanding job. The creative process takes hours, and great content is wasted if people don’t find...
Read moreHow to use ChatGPT for keyword research (with actual prompts)
If you’ve used ChatGPT for any period of time for tasks like creating content for SEO, you’ve likely noticed a...
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