Susan Wojcicki, one of the longest-serving Googlers is stepping down as the CEO of YouTube after nine years in that role and 25 years at Google. In her personal update blog post she said, “after nearly 25 years here, I’ve decided to step back from my role as the head of YouTube and start a new chapter focused on my family, health, and personal projects I’m passionate about.”
Over her 25-year career at Google, she “managed marketing, co-created Google Image Search, led Google’s first Video and Book search, as well as early parts of AdSense’s creation, worked on the YouTube and DoubleClick acquisitions, served as SVP of Ads, and for the last nine years, the CEO of YouTube,” Susan Wojcicki wrote.
Susan took the CEO of YouTube role in 2014 when Google did a large executive restructuring. Four years prior to that, Susan was promoted as Senior Vice President at Google, one of eight Googlers at that time with that title.
Neal Mohan. Neal Mohan will be taking over as the Senior Vice President and new head of YouTube. Neal came to Google in 2007 when Google acquired DoubleClick for $3.1 billion. Neal became the SVP of Display and Video and later became YouTube’s Chief Product Officer in 2015.
YouTuber’s thoughts. Here are some thoughts from well-known YouTubers on this change:
Why we care. YouTube is an important platform, not just for consumers and not just for creators but also for advertisers. It will be interesting to see if anything significant changes across the Google Ads platform with this leadership change.
Susan Wojcicki has been one of the constants at Google and now that is coming to and end.
Related stories
New on Search Engine Land
@media screen and (min-width: 800px) {
#div-gpt-ad-3191538-7 {
display: flex !important;
justify-content: center !important;
align-items: center !important;
min-width:770px;
min-height:260px;
}
}
@media screen and (min-width: 1279px) {
#div-gpt-ad-3191538-7 {
display: flex !important;
justify-content: center !important;
align-items: center !important;
min-width:800px!important;
min-height:440px!important;
}
}
About the author
Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.
